Sunday, May 25, 2008

The immaculate femininity of Teri Jon

Rickie Freeman For Teri Jon - Ruffled Dress
Teri Jon - Floral Chiffon Halter Gown

Rickie Freeman For Teri Jon - Taffeta Trench Dress
Available at Neiman Marcus at $335

Many designers come up with stunning and feminine dresses that women like me drool over. (Women like me love the romantic, estrogen-emitting, beautiful and flowing, and breathtakingly lovely look.) A lot of us already know designers like Vera Wang, Diane Von Furstenberg, and Donnatella Versace, who are all very successful women designers revered for their flair in showcasing the beauty of the woman body. Of course, their specialties are varied. We have Vera Wang and her wedding dresses collection, Diane Von Furstenberg with her prolific wrap dresses, and Donnatella Versace's dresses on Hollywood stars as they walk down the red carpet. But the one element they must share is the know-how of fit, style, and fabric selection, such that when we buy from these names, we KNOW that we have a piece of quality and style.

Today, we feature Teri Jon, an equal in quality to other famous women designer brands. Created by Rickie Freeman, the daughter of a tailor and owner/designer of Teri Jon for 25 years, this design house packs immaculate couture structure and exquisite details into their dresses, outerwear, and separates. A less-known brand to the masses, Teri Jon is nevertheless celebrated for its divine silhouettes (read: smartly-cut, and forgiving shapes), its intricate beading and ornamentation, as well as its affordable ready-to-wear prices. How does Teri Jon achieve its high quality tailoring? Imagine trying on every piece of clothing in all 15 of her collections each year before they go into production. Tell me this isn't worth some accolades.

Just look at the dresses and the trench coat above. The red ruffled dress has tiered ruffles reminiscent of Victorian times, and yet a tinge of Spanish sassiness can be found in the rest of the garment. The floral chiffon halter gown is as heavenly as any, and at a fraction of the price you would find on other similar gowns. Lastly, the Taffeta trench dress takes a classic design and adds to it classy elegance (an interesting shade of the season’s hottest color: orange), a fun twist (a stand-away collar with drawstring), and youthful oomph (bubble hem!!!). For those of us who are bored with the straightforward classics in women dressing, Teri Jon is definitely something to look out for.

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